Sugi Bee Garden Hong Kong Company Website
Sugi Bee Garden Hong Kong Company Website
Sugi Bee Garden is a historic Japanese beekeeping company with over 70 years of heritage, specialising in premium honey production while embracing sustainable practices and digital transformation for international markets, including Hong Kong.
Client
Sugi Bee Garden HK
Sugi Bee Garden HK
Year
2024
Category
Website




Background
Background
The brand needed a cohesive online presence that honours its traditional roots while delivering a modern, user-friendly experience to engage contemporary consumers effectively.
The brand needed a cohesive online presence that honours its traditional roots while delivering a modern, user-friendly experience to engage contemporary consumers effectively.
Background
The brand needed a cohesive online presence that honours its traditional roots while delivering a modern, user-friendly experience to engage contemporary consumers effectively.
Solution
Solution
The design blends heritage with contemporary aesthetics through warm earthy tones and subtle geometric patterns that evoke authenticity and natural warmth. The brand’s signature yellow accent colour is used sparingly and subtly across the website and online shop — appearing in hover states, icons, and call-to-action buttons — to guide users without overwhelming the clean, straightforward visual experience. High-quality product imagery and intuitive navigation reinforce simplicity and trust.
The design blends heritage with contemporary aesthetics through warm earthy tones and subtle geometric patterns that evoke authenticity and natural warmth. The brand’s signature yellow accent colour is used sparingly and subtly across the website and online shop — appearing in hover states, icons, and call-to-action buttons — to guide users without overwhelming the clean, straightforward visual experience. High-quality product imagery and intuitive navigation reinforce simplicity and trust.
Solution
The design blends heritage with contemporary aesthetics through warm earthy tones and subtle geometric patterns that evoke authenticity and natural warmth. The brand’s signature yellow accent colour is used sparingly and subtly across the website and online shop — appearing in hover states, icons, and call-to-action buttons — to guide users without overwhelming the clean, straightforward visual experience. High-quality product imagery and intuitive navigation reinforce simplicity and trust.












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